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New Google ad strategy: 10 minutes of a guy saying "pizza"

25 点作者 thomas超过 14 年前

11 条评论

Mystalic超过 14 年前
It was so bizarre that I had to post it on Mashable. It's already on top of Reddit as well. I'd say they're getting the bang for their buck with this one already.<p>It also comes with a slew of easter eggs, starting with the basketball at 0:42.
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edo超过 14 年前
Doesn't anybody find this funny in a weird way? I'm actually in shambles over this one. Just like the subtle weird humor in David Lynch movies. It's surreal.
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katovatzschyn超过 14 年前
I thought this ad was excellent. I chuckled at first, but 10 minutes of entranced viewing later I felt vividly confronted by the absurd and actually had to go lie down. Taken in a very broad context it actually feels like a modern internet art house film.
blhack超过 14 年前
You guys are missing the point. Microsoft did something like this a while ago (I think it was microsoft?). The idea is to make a an <i>so horrifyingly bad</i> that it gets covered in "the news" and viewed by millions and millions of people who then spend several minutes reading comments about the commercial and thinking about the product.<p>It's brilliant.
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scott_s超过 14 年前
Simpsons clip: <a href="http://www.youtube.com/watch?v=3W1OrcMPMb0" rel="nofollow">http://www.youtube.com/watch?v=3W1OrcMPMb0</a><p>I remembered this clip <i>because</i> it lasts about five second longer than I thought it would. In a quick moving network tv show like the Simpsons, that's an eternity.<p>Sometimes the humor comes from just going for it, and taking something past where people think it "should" stop. The internet is different from network tv in that 10 minutes of absurdity is much cheaper.
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ianbishop超过 14 年前
It's definitely a joke.. at about 5 minutes in you can hear one of the production guys laugh uncontrollably. The t-rex poking out behind the city scape at 6:45 is pretty good too.
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djacobs超过 14 年前
I wish I was amused. This is what you get when you conscript unwilling programmers into video advertising.<p>In programming, the difference between<p><pre><code> 5.times { say 'pizza' } </code></pre> and<p><pre><code> 200.times { say 'pizza' } </code></pre> is, what, an order of magnitude or so off. What's the big deal? Fix the bug later.<p>In advertising, the difference is astronomical. I'd say this is nearly unwatchable, and I'm a fan of quirky humor.
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devmonk超过 14 年前
One of the worst attempts at viral marketing I've ever seen. It is so awful, you don't even want to share it and wish you'd never seen it.
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ramanujan超过 14 年前
This ad works on several different levels:<p>1) It shows a revenue generating, easily understandable action being done hundreds of times in different locations 2)It serves as a sendup of subliminal advertising while also standing as a textbook example. 3) The easter eggs and length encourage people to forward it, making it viral 4) Any reenactments will be yet
jswinghammer超过 14 年前
What's strange is that the commercials for Chrome are pretty good. This ad is painful to watch. I kept seeking around to see if it got better or at least was different after awhile.<p>Do the people who made this think that everyone wants to find pizza all the time? It seems far more likely is that you're in Newport RI and you want to find the best Lobster Roll or you're in Memphis and want to find the best BBQ nearby. That's how I end up using the location features of something like Yelp.
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shawndumas超过 14 年前
unicorn @5:11