Whisky from a German Glen? The E.U. Won’t Drink to That

See also the Canadian distillery[1] using the &quot;Glen Breton Rare&quot; label. Located in Glenville, Nova Scotia (&quot;New Scotland&quot;) I feel like they have a bit of legitimacy to their name.<p>[1] <a href="https:&#x2F;&#x2F;en.wikipedia.org&#x2F;wiki&#x2F;Glenora_Distillers" rel="nofollow">https:&#x2F;&#x2F;en.wikipedia.org&#x2F;wiki&#x2F;Glenora_Distillers</a>

&quot;The term &#x27;glen,&#x27; a Gaelic word that means &#x27;narrow valley,&#x27; is not specifically included in that protection.&quot;<p>Well, the Scottish Gaelic word is actually gleann, and glen in Manx (a Gaelic language) actually means clean. Glen is an English borrowing of a generally Celtic word (compare Welsh glyn and Cornish glynn; both Brythonic languages, not Gaelic). In fact, the only modern Celtic language where the word is spelled glen is Breton, which is spoken in France.

The contention is not whether it can be called whisky&#x2F;whiskey but whether it can be marketed under a name containing &quot;Glen&quot; as that word evokes Scotland.<p>It seems like a cheap attempt to cash in by the Germans. If their stuff is good, let it stand on its own merits.

Wait, does this article call Belgian frites &quot;a local variation of French fries&quot;? That&#x27;s fighting words!<p>It&#x27;s a local variation of Dutch patat, of course.

Good luck telling Wisconsin cheese heads they can&#x27;t call cheese what they&#x27;ve been calling it for decades.

Related; these guys got away with it (but it&#x27;s not a brand, just a specific bottling): <a href="https:&#x2F;&#x2F;www.masterofmalt.com&#x2F;whiskies&#x2F;svenska-eldvatten&#x2F;svenska-eldvatten-glenn-blended-scotch-whisky&#x2F;" rel="nofollow">https:&#x2F;&#x2F;www.masterofmalt.com&#x2F;whiskies&#x2F;svenska-eldvatten&#x2F;sven...</a><p>This independent bottler also has a rum called &quot;WeiRon&quot;, named after a famous Gothenburgian actor, Weiron Holmberg.<p>This kind of lame pun-based humour is considered a Gothenburg stereotype in Sweden, so you could say that these guys are pushing it to its limit.

Kind of misleading headline, since it suggests the ECJ already forbid the use, where it merely said that&#x27;s possible that it is misleading.

I personally find the European food labeling rules to be strange.<p>But I&#x27;m an American, and we have our own strange rules too.

Since Germany&#x2F;Deutschland has an ‘e’ shouldn&#x27;t it be “whiskey”?

It&#x27;s been quite a few years that articles such as this one have been coming out, how could the americans possibly still be surprised by European food regulations?<p>Glen Buchenbach does not sound German and is pretty obviously named like that to try and associate its brand with Scottish brands, just as the Commission said.<p>&gt;The European Court of Justice said on Thursday that a German distiller’s use of the term “glen” could mislead or confuse customers about the origins of its beverage, potentially suggesting it was a product of Scotland.

Only a few months until the UK drops out of the EU, and then this will be completely legal.