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Ask HN: What are the best courses for online marketing?

7 点作者 NinjaX超过 6 年前

2 条评论

Regardsyjc超过 6 年前
For an intro, I like Hubspot&#x27;s Inbound Marketing: <a href="https:&#x2F;&#x2F;www.hubspot.com&#x2F;inbound-marketing" rel="nofollow">https:&#x2F;&#x2F;www.hubspot.com&#x2F;inbound-marketing</a><p>I&#x27;ve heard good things about DigitalMarketer and the Traffic and Conversion (T&amp;C) Summit.<p>I don&#x27;t know if there&#x27;s a course for all of digital marketing. In my experience, what works on email won&#x27;t work for Facebook or Amazon etc. Digital marketing channels are different and require different strategies. So I like to stay updated by following the &quot;gurus&quot; of whatever marketing channel I&#x27;m interested in.<p>There are gurus for email, landing pages, Facebook, Amazon, Instagram, Pinterest, Youtube, funnels, and pretty much every marketing channel. I think the T&amp;C summit highlights the best.<p>Good primer books?:<p>- Ogilvy on Advertising (Dated but timeless advertising principles)<p>- Copywriting: CA$HVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone<p>I&#x27;ve heard a lot about the Clickfunnels book - Expert Secrets, but I have not read it yet.<p>Sorry if this is unhelpful.
aspengold超过 6 年前
Google has an awesome app for marketing intro — Primer. It really helped me with basics.
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