There is a missing piece from Fred's post, as I often find the case to be. I know Fred's smart, so I'm not sure why he omits key pieces of the discussion.<p>In this case, he is leaving out his views on participation rights. What this means is that if you have a 1x liquidation preference (you get your money back) do you ALSO then convert to common stock and participate pro rata in the distribution of remaining proceeds? If yes, that is unfair to the entrepreneur and you are double dipping. If no, then a 1x liquidation preference is entirely reasonable.<p>Here's an example: Let's say someone invests 1mm with a 1mm pre and a 2mm post. So they own 50% of the company. Now let's say that the company has an offer to be purchased for $3mm. With participation rights and a 1x liquidation preference the exit looks like: 1mm money returned to investor, 2mm remaining. Then the investor converts to common and the remaining 2mm is split 50/50 since the investor owns 50% of the company. That gives the investor 2mm and the entrepreneur 1mm. Is that fair? I don't think so.<p>Once you know that converting to common will net you a positive return above and beyond your original investment, you should convert. If that were the case here, the return would be 3mm split 50/50, so 1.5mm to the investor and 1.5mm to the entrepreneur. To me, this is fair. Everyone had an exit. Nothing amazing, but it accurately reflects the cap table of the company.<p>Finally, while I am comfortable with a 1x liquidation preference in any company I start, there are a lot of strong arguments about why a 1x pref is not appropriate. The most common reason is that "we're all in the same boat. You bring the money and I bring the idea and execution and if we win, we all win, and if we lose, we all lose, all equally."<p>I don't buy that argument, but that's the one people try to make.