Google's search business to be bigger than Windows

Just because something is bigger than Windows doesn't mean MS should compete. The automotive industry is probably bigger than Windows. Maybe they should start making cars?

Google's search business might be bigger than Windows, but let's not forget that the way we access the internet could change as well. A new protocol for accessing/finding information (no webservers anymore) could put google out of business and they would have to start at 0 as others would also.

How is search a natural monopoly? Switching search engines is much easier than switching operating systems. I do it all the time. In fact, every day I type queries into many search boxes besides Google's.

is it google's search business that's bigger, or the ad portion?<p>just how is bigger really defined?<p>the search business per se, doesn't really generate revenue in the same category as the ad portion.<p>if we're really talking about the revenue from the ad portion, then you need to consider what might throw a wrench in the advertising model being run by google. i can easily imagine a few that could have serious implications of the cash cow that's the google ad engine..<p>so just what is meant by "being bigger than microsoft"???<p>peace

Microsoft doesn't want to make the same mistake IBM did.<p>IBM enjoyed 70% market share in the enterprise for 30 years. They thought it would last forever. Until the PC came along. But they didn't take it seriously and look what happened.<p>Microsoft knows as well as anyone that the days of thick clients and proprietary software are numbered. So they'll milk that cow as long as they can.<p>No one knows for sure what's going to happen, but with thick pipes, thin clients, open source software, and the upheaval of the "enterprise", I'd be planting new seeds, too.