How Facebook Could Beat Google

<i>Some tech pundits foresee a Facebook future where friend recommendations replace search</i><p>I don't even understand how anyone can think this would be useful.<p>Would it be helpful when shopping for a new phone to know if my "friends" have had better experience with Android or an iPhone? Sure.<p>But will a friend's recommendations help me find driving directions to a location, or help me search for the answer to an elusive error message from a piece of software I'm using, or help me find out more information on a historic event or disease I want to learn more about?<p>How often are these "tech pundits" correct in their prognostications anyway?

The mainstream trajectory of web experience from AOL to Google to Facebook is ironic. If it happens.

quick summary: after winning the identity war, launch a third-party ad service. if it happens, Ryan projects FB could be worth $100B

Why does any one company have to "win" the internet? Why do people need to have a "best" web company? Pitting companies as enemies? I cannot understand the line of thinking- does this person <i>want</i> there to be some sorta web monopoly big brother type figure that strikes down all who oppose? This is tabloid writing...

They can't, Facebook is a gnat, Google is an elephant, they aren't even in the same league. When their profit is 10 times what it is now, then maybe they can be in that conversation, but just barely as it'll still only be half of what Google makes.

why suddenly everyone is talking about Google vs Facebook , instead of Google vs Microsoft? Though I hate MS but still it's a good rival to fight with. Facebook? Uh oh.

The baiting headline about "winning the net" is really annoying. I really, truly doubt any one company will own the Internet. Google has tons of fiber, a cache of a ton of the Internet already, maps of the entire planet, algorithms that can predict the stock market... I think Google still has more muscle than Facebook.<p>Also, unless we get into some seriously Orwellian stuff, identity will not be required for EVERY site on the net.<p>Therefore, no one owns the net.