I love mobile as much as every other geek out there. I have them all, iphone, ipad, android, laptops etc. It's fantastic and wonderful and all that.<p>But there is a certain amount of echo chamber to all this talk about mobile.<p>Yes it's one of the most important areas out there and especially for consumer oriented location aware stuff. But not all of us can do our jobs, just by answering emails.<p>So perhaps the principle should really be product first, platform second.