It's not just cultural heritage getting lost in today's post-standards IT era, we're also risking the loss of everyday documents (legal, medical, personal, political, educational documents, photos, and other media).<p>> <i>So are you going to [put in the effort and preserve media]? Well, neither am I.</i><p>I can honestly say I've personally put a lot of effort into tech for long-term preservation of digital text [1], and so has a whole generation or two of markup experts. I just whish we could overcome the staged anti-establishment (anti-POSIX, anti-SQL, anti-XML, anti-everything) attitude towards established IT standards millenials and up get spoonfed by self-serving big media and copycat blogs.<p>[1]: <a href="http://sgmljs.net/blog/blog1701.html" rel="nofollow">http://sgmljs.net/blog/blog1701.html</a>