I don't know if it's the best marketing strategy to name your product after something with a negative connotation like a virus.<p>That said, there was a while where floppy disks were too small for most things yet there wasn't an easy replacement for them, I remember burning a lot of CDs during that period and hating it. Then the USB drive became prominent... and there was great rejoicing. This is one smart guy, if he makes a great product that I find useful I don't really care what it's called.