Bounce rate is essentially the ratio of visitors who visited one page. Someone might stay on a page for 30 minutes or so and the visit is interpreted as a bounce. This metric fails to tell whether a page is good or not.<p>More about meaningless metrics: <a href="https://volument.com/learn/the-broken-metrics" rel="nofollow">https://volument.com/learn/the-broken-metrics</a>