A favorite book on this is <i>Our Internal Conflicts</i> by psychoanalyst Karen Horney.<p>Carl Rogers referred to congruence of the self, as we navigate to actualize ourselves against external introjections from parental / authority figures and society.<p>Both Rogers and Horney had concepts of an ideal self and the anxiety when we're strained by social pressures. The emotions are hard to articulate, and why bother, what's to gain in vulnerability? If we dare to say our feelings, we fear others will not regard us in a positive light. Our feelings will be hurt deeply. So, we shape ourselves based on the impressions we want the audience to see, which feels safe, but leaves us inner unease. We're not doing what we really want, we're pleasing others.<p>Another area to dig into is True self and false self: <a href="https://en.wikipedia.org/wiki/True_self_and_false_self" rel="nofollow">https://en.wikipedia.org/wiki/True_self_and_false_self</a><p>In Social Psychology, related terms and concepts include self-monitoring, impression management (<a href="https://faculty.washington.edu/jdb/452/452_chapter_07.pdf" rel="nofollow">https://faculty.washington.edu/jdb/452/452_chapter_07.pdf</a>)<p>> And they have good reason to: In a game theoretic way, unless they’re already inundated with social bids<p>Social Exchange Theory and CL-Alt covers this in greater detail: <a href="https://smashtyn.wordpress.com/2011/04/24/social-exchange-theory/" rel="nofollow">https://smashtyn.wordpress.com/2011/04/24/social-exchange-th...</a>