The problem with Steve Jobs and the Apple gang is that, they indeed innovate first, but then they stop. The iPad was a revolutionary approach at tablet computing, even if the device was quite dumb. But making your second iPad exactly the same (sorry but a cover and slimmer does not equal innovation) that is just plain ridiculous, especially when they have the capability to make something incredible.<p>They are just taking advantage of their brand right now, like if they were still the old Apple that struggled to innovate!<p>The vision and execution is there, it's still Apple, but now they are just taking advantage of their market!