I'm probably being over negative or misunderstanding the intent, but this article is vague, blathery and its ideas offputting and likely counterproductive. It seems to be pushing the idea of interfaces too far with:<p>> but we don’t typically spend much, if any, time considering what kind of experience we want the system to have<p>Yes, as the following sentence says, that is weird.<p>> How does a system react to users? Is the system friendly? Is it witty? How well does the system know how to converse with humans, or more specifically, to you as an individual?<p>If you have an interface like that, you'd better be very precise about what it's interfacing to (a virtual PA, maybe, a spreadsheet, never).<p>> You might want to perform what’s called an escalation in order to make the user more excited about achieving their daily goals<p>Oh please no.<p>Overall I can't recommend reading it (YMMV though).