> How do I commit to an idea?<p>One method: don’t. Commit to getting response from prospective customers about an idea, then when the response is good, trying to get people to commit to paying for it. The post written by Quell is a great example: <a href="https://news.ycombinator.com/item?id=24210098" rel="nofollow">https://news.ycombinator.com/item?id=24210098</a>. Excerpts:<p>> We learned that no one wanted the hassle of a punchbag, but everyone loved the idea of feeling the satisfying physical resistance<p>> our potential users hated the idea of setting up a camera<p>> The response was incredible, with CPA coming in 75% lower than our benchmarks. We opened pre-orders to test whether these people would convert and got fifty orders in the first month<p>Obviously hardware has some unique challenges, but still, they got the concept in front of users while it was still an idea. Your belief in the idea doesn’t need to motivate you all the way to release, just far enough to try to find potential users, talk with them, and adapt your idea.<p>Badically, pick the idea/product that you’d buy yourself if it existed today, and then try to get 10 people interested in it (or if/when they aren’t, find out why) - with ads, blog posts, or anything else. After you get 10, get 100. After you get 100, ask some to pay for it. When some seem willing to, start building it.