This takes me back to the days when so much of web apps was tied to non-web things. Skeupomorphisms were pretty good UX, but also the fact that layouts looks like ads or newspapers, trying to conserve room and increase information density.<p>The websites themselves weren't much in the way of a destination, rather they tied you into other real world things: family, computers systems, hobbies. They were relevant only as much as they enriched real life.<p>Now the website is the full app and experience. No need to go anywhere else. In fact it's desirable that you stay on one property, such as Facebook for as long as possible. It's like a big box store.<p>But back to the point I wanted to make originally: the work has fundamentally changed. I remember coding a backend to get old scientific python scripts to run from commands via Sharepoint buttons. The web couldn't do anything so you had to tie it to systems that could. Now you have to get it all running in Javascript --- not sure how many people saw that coming :-D.<p>I wonder if anyone has any thoughts along those lines?