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Why Chris Anderson's "Long Tail" theory might be all wrong

6 点作者 cawel将近 17 年前

3 条评论

cawel将近 17 年前
I didn't like the subtitle though: <i>Why Chris Anderson's theory of the digital world might be all wrong</i>.<p>Anderson explains on this blog (<a href="http://www.longtail.com/the_long_tail/2008/06/excellent-hbr-p.html" rel="nofollow">http://www.longtail.com/the_long_tail/2008/06/excellent-hbr-...</a> ) that Elberse uses different definitions for 'tail' and 'head'. So it's all about definitions, rather than having posited wrong claims.<p>The article's author never disproves Anderson's theory. So it's a bold statement to say it <i>might be all wrong</i>.
lakeeffect将近 17 年前
The only reason the long tail is wrong is if people aren't marketed what they really want.
ScottWhigham将近 17 年前
If it's on slate, it must be worth reading!