Show HN: See how your startup stacks up against others in your space

Sunnytrail [1] offers a service for SaaS providers to track key metrics once they have paying customers. However, they don't (yet) offer the most interesting part of your idea, comparing results against others in your industry.<p>It's a fascinating and a non-trivial problem you're addressing here and I'm interested to see how you approach it. Get it right and it could add huge amount of value.<p>The three toughest challenges as I see it:<p>1. Standardising metrics across a broad range of different business stages, verticals and models to provide a meaningful number (compare apples with apples).<p>2. Helping users to identify appropriate metrics from each of the AARRR categories. I.e. indicative and actionable.<p>3. The perennial problem of identifying unique users so that the behaviour of new or repeat visitors can be accurately measured prior to signup. IP addresses are not reliable (NAT &#38; dynamic IPs), cookies can be flushed and potential customers have opportunity to access a service from a variety of devices - I know the folks at KISSmetrics put a lot of work into this.<p>[1] <a href="https://www.thesunnytrail.com/" rel="nofollow">https://www.thesunnytrail.com/</a><p>edited for readability

are you planning on adding some kind of tour? I'd like to see screenshots before diving in.

Google Analytics does this ("benchmarking"), at least for traffic information (time on site, visitors, etc). Admittedly I don't think they do a great job of it, but are you aware of their offering, and can you explain how you'd distinguish yours from theirs?

I'm very interested in this, but even just to auto track funnel metrics. If you can show me other startups in my space, that's just icing on the cake.

Sounds very neat. I just gave you my email in the signup.