“The Mojave Experiment:” Bad Science, Bad Marketing

I didn't think anyone would expect a marketing campaign to even approximate a valid scientific experiment.

Bad Science? Yes. Bad Marketing? No.

I hate bad science too, when it's sold as science. For instance the arguments put forth by creationists.<p>When it's an ad, well, it's just an ad. I don't think those Apple ads with John Hodgman are going to be published in any scientific journals any time soon, but they're still great ads.<p>I'd say this is an effective ad. I can't think of a better way to get the message to people that Vista is getting a worse reputation than it deserves.

This is a childish rant. I'm surprised it was posted and actually voted up on HN. Maybe things are starting to slide around here.

Would have been better without the rant. That is, if the author had just concentrated on exposing the bad science.

I suspect Microsoft uses good science in its internal studies.