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Did iOS 15 kill Google AMP

79 点作者 ddeville超过 3 年前

13 条评论

gruez超过 3 年前
&gt;So, is it possible that Google has given up on AMP in Safari on iOS 15 because of the popularity of AMP blocking extensions?<p>This doesn&#x27;t make any sense. If AMP is strictly beneficial for google, why would google give up because of a few people with AMP blocking extensions? Surely it&#x27;s still worth going after the stragglers? You don&#x27;t see them giving up on ads just because adblock is popular.<p>I suspect the reason is far more benign: AMP is enabled on a whitelist basis, and they haven&#x27;t whitelisted ios 15 yet.
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recursive超过 3 年前
Seems unlikely. How many people have installed AMP blockers specifically on ios15? How many people have installed AMP blockers on any other platform that&#x27;s not being UA-sniffed?
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afavour超过 3 年前
Google launched &quot;Core Web Vitals&quot; a while back as their &quot;open&quot; alternative to the requirement to provide AMP versions of pages. It&#x27;s possible they&#x27;re running some kind of A&#x2F;B test with AMP vs CWV calculation and filtering based on iOS version.<p>Maybe an odd thing to do but IMO no less odd than giving up on AMP in iOS 15 because of browser extensions, I can&#x27;t believe the number of people using AMP-blocking extensions is that high yet.
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tehlike超过 3 年前
My suspicion, having worked at google for a while, is that this is a parser &#x2F; version eligibility bug. Someone probably put the list of major versions where this is supported, and 15 was not there :)<p>Things like this happened every new ios release. Going from 9-&gt;10 was a problem for example because regex used was limiting major version to single digit etc.
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molszanski超过 3 年前
I think that Apple Relay is a more probable cause
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Nextgrid超过 3 年前
If the author&#x27;s theory is correct, I guess Google&#x27;s worry is that if they annoy users with AMP they might come looking for extensions and install not just AMP blockers but also ad&#x2F;annoyance blockers.
shantara超过 3 年前
It is a bug, and Google is unfortunately working on a fix<p><a href="https:&#x2F;&#x2F;twitter.com&#x2F;dannysullivan&#x2F;status&#x2F;1445799446139191298?s=21" rel="nofollow">https:&#x2F;&#x2F;twitter.com&#x2F;dannysullivan&#x2F;status&#x2F;1445799446139191298...</a>
nerdjon超过 3 年前
Side note:<p>Does anyone have a decent link that explains exactly what AMP is to someone non technical? (Bonus if it explains why its bad, but I think I was able to at least get that part across)<p>I have been trying to explain multiple times but I am continuing to realize that there is certain terms that I just &quot;know&quot; and don&#x27;t really know how to translate.
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olliej超过 3 年前
Update in the post says a Google PR person said it&#x27;s a bug
frouge超过 3 年前
I&#x27;m an AMP noob but why would someone block AMP pages?
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notatoad超过 3 年前
By this logic safari content blockers enable ad blocking, so why hasn&#x27;t google exited the advertising business yet?
rubyist5eva超过 3 年前
TIL there are AMP blockers on Safari...brb
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vidanay超过 3 年前
Just because you drop the &quot;?&quot; from the end of the headline doesn&#x27;t mean it&#x27;s not still subject to Betteridge&#x27;s Law.