If you broke the practice of securing a company into software security, network/platform security, and corpsec, I think the proper prioritization from an engineering perspective would be corpsec > software security > network/platform security.<p>Thankfully, this checklist doesn't lead startups into a quagmire of stupid network security tools, scanners, and assessments. But it also leaves out corpsec almost completely ("single signon" is an application security control in the checklist, which <i>wildly</i> misses the point), so we'll call that a wash.<p>What I'll say is that if you're concerned about closing deals and filling out checklists, the appsec controls here aren't going to move the dials much for you, and the corpsec stuff that it's missing is going to trip you up. I'm not in love with it.<p>Also: for most companies, you're going to want to be well past product-market fit before you start engaging consultants to assess your code. Most startups are well past 30 engineers before they have their first serious assessment. Crappy assessments can hurt as much as they help, and they're the kind you get if you're shopping for $5k-10k pentests while delivering with 5 engineers.