Jason Cohen's Business of Software talk in 2010 was a cracker. As someone who has consistently broken the rules he spoke about rules and when you might break them.<p>He also offers great advice about advice. He explains why you should always remember that advice, even from the best known and admired sources, should always be taken in context and offers a framework for filtering the legion sources of advice out there for entrepreneurs so that you can work out what is appropriate for you.<p>A must view if you are in the habit of giving, or receiving advice!