Creating an Entrepreneurial Startup Culture

<i>"At Skillshare, we believe that an entrepreneur working with us for 6 months will provide us more value than an employee working with us for 6 years."</i><p>I understand that there can be a 10x difference between the worst and best coders, so a company should absolutely hire the very best people it can. However, there's real value to longevity and loyalty. Even very talented, very driven people perform better in their second or third year in an organization than in their first as they build domain knowledge and relationships. It seems like many startups have a kind of institutional ADHD which keeps them from understanding this.

Maybe I'm a bit old-fashioned, but I think it's slightly premature to brag about your great company culture before your company has done anything of note.<p>On that note, the "only hire entrepreneurs" thing is just stupid. Yes, everyone wants to hire creative people that can do everything well with little direction. But here in the real world, most people don't meet that description, and many that do want want to work for you. Then what?

I like the idea of a startup within a startup. I'm just confused as to how one would/can keep the company as a whole on track and moving in the correct direction instead of it fighting with itself trying to go in different directions from so many groups within it...