A Sociology of Steve Jobs

Probably the most holistic write-up I've read on Apple's disposition.

I'm fascinated by sociology. By the works of people like Max Weber or Elias Canetti especially because they invoke a kind of mysticism which is hardly captured by most modern authors and researchers.<p>I remember the impact that reading Elias Canetti's "Crowds and Power" had on me when I was around 16 years of age. It was in my dad's book shelf, an old and battered book. Afterwards I picked up Konrad Lorenz' "On Aggression" from the same book shelf. Good times.<p>I'm neither a great writer nor am I a blogger, and English isn't my native language. I wished more tech articles would be less mono-thematic. So kudos for this article, I enjoyed reading it.<p>I was never a big Apple fan boy, but what Apple had going for them was a leader with many interests and a curiousness that ventured outside the established boundaries.

On the half-life of charisma.<p>I think that it is imperative, that anybody on the inside be banned from "invoking the Steve".<p>Or else a series of religious leaders will arise, securing the monopoly on interpreting the word of Steve and send everything down the drain.<p>Another option would be to erase Jobs and his character from the company history.