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Ask HN: How to discover high-volume search phrases about a service?

1 点作者 punkpeye超过 2 年前
I am trying to figure what are the most common problems that people Google when they are researching Playwright, test automation software, and then blog about it.<p>How do I go about finding out what Google search?<p>A few indirect ideas I&#x27;ve had are:<p>* Look at Stack Overflow questions with the highest number of views * Look at GitHub issues with the highest number of engagement

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vgeek超过 2 年前
If you have a Google Ads account, the Keyword Planner tool will give you estimates-- broad monthly ranges if you don&#x27;t have any ad spend, or closer approximations if you have paid spend. It recommends similar terms, too.<p>SEMRush has a free version where you get ~10 queries per day, so you can explore search volume for terms like &quot;test automation software&quot; and drill down from there. It won&#x27;t 100% match GKP, but will be similar enough in magnitude.<p>If you&#x27;re comfortable using APIs, <a href="https:&#x2F;&#x2F;dataforseo.com&#x2F;" rel="nofollow">https:&#x2F;&#x2F;dataforseo.com&#x2F;</a> is going to be the cheapest&#x2F;easiest route. I&#x27;ve used it for past projects, and it is basically like $0.10 (don&#x27;t quote me, but around there) to fetch monthly search volume for &lt;700 terms per batch. I think they can also provide search suggestions, estimated CPCs&#x2F;competition indexes and other metrics as provided by Google.<p>Google Trends is easy&#x2F;simple, but only gives an index score-- not actual query volume. Lots of marketing people use this for ideation.
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