They are either right and we are going to spend our life wearing clumsy headsets playing Sims, or they are severely misjudging the market, and that's ought to end up hurting them.<p>The demand doesn't look so hot right now. When the first iPhone came out in 2007 you didn't have to convince people how groundbreaking it was, we went crazy for it and soon we were trampling each other for the new models. Walking out the store with an iPhone felt like a life achievement, it was better than sex. It changed everything. Facebook is pretending VR is going to be that experience, but even if they manage to build a business around it, I highly doubt it. So far VR is regarded as an expensive toy, an awkward chachky for the bedroom, to be occasionally used for entertainment. It's going to be an uphill battle to make it occupy the rest of our lives.