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Show HN: Marketing software for solopreneurs who don't like marketing

74 点作者 bohlenlabs大约 2 年前
Hey folks, I made 2Quiet2Market for busy solopreneurs who are &quot;too quiet to market&quot; what they build.<p>I&#x27;ve been building this since September 2022 because I am a software dev who likes to talk factually but doesn&#x27;t enjoy to &quot;pound the drum&quot; and &quot;toot the horn&quot; to market my stuff.<p>On the other hand, if I don&#x27;t market my stuff, people won&#x27;t know about it and won&#x27;t buy it. Bummer.<p>So what did I do to make life better for quiet or factual people like me who like to build stuff and want to make money with it?<p>I made a web-based app that helps you create your own habit for marketing. When people have a habit, they are more likely to do what needs to be done (marketing in this case).<p>The free plan of my SaaS contains these tools:<p>* Positioning blackboard<p>* Story Composer<p>* Experiment Designer<p>Positioning blackboards provide you with Lego-like building blocks to make your product look awesome and desirable. They clarify your marketing until you reach a story you want to tell that will make your customer buy.<p>Story Composer helps you create those stories step-by-step, and Experiment Designer lets you plan which stories to tell on which marketing channels, with a recipe on how to execute each marketing experiment.<p>Already with the Free plan, you can create your specific marketing playbook and turn it into a habit.<p>The Free plan allows you to have 1 project with 2 blackboards, and an &quot;invite&quot; feature to have a friend look at your stuff.<p>There are two paid plans as well:<p>- the Pro plan offers unlimited projects and blackboards, as well as an integration with the Todoist.com task management system. It automatically turns experiments into to-dos to get them done. And: The Pro plan also allows you to edit other people&#x27;s stuff if they invite you to do so.<p>- the Advanced plan adds GPT to spice up the factual marketing copy from Story Composer, in order to make it more engaging for your audience.<p>Have fun, please try it out, and tell me whether you can use it to market your own stuff to the world.<p>It comes with interactive demos on its dashboard, and with comprehensive docs at <a href="https:&#x2F;&#x2F;2quiet2market.com&#x2F;docs&#x2F;" rel="nofollow">https:&#x2F;&#x2F;2quiet2market.com&#x2F;docs&#x2F;</a><p>Cheers, Matthias

6 条评论

Sai_大约 2 年前
I don’t think what is stopping someone from marketing is the lack of tools or templates or guides to follow.<p>Unless the root cause is addressed - which is my case was that there seemed to be no direct connection between marketing effort and outcomes - every such tool will find a handful of converts and that’ll be that.<p>The inability to market is a mindset problem, not a tools problem.
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gumby大约 2 年前
I love the idea of &quot;marketing for introverted nerds&quot; (though your title is better). I am meeting a friend this afternoon who could use this tool so of course I will mention it!
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pharaohgeek大约 2 年前
Great looking tool. To me, though, the big roadblock to marketing is... how??? I&#x27;d love some tutorials or blog posts on marketing strategies, copywriting, and some of the other aspects of marketing that introverts or solo developers may not be experienced in. This tool looks perfect once you know what content goes into effective marketing.
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pedalpete大约 2 年前
This is great. Is the audience you are targetting start-ups? Or more lifestyle businesses?<p>I&#x27;ve got 2 marketing projects right now.<p>1) to our users and people on the waitlist 2) to investors we&#x27;ve met with - more of a &quot;what&#x27;s new with us&quot; thing.<p>I think the 2nd is something that isn&#x27;t given enough attention by start-ups that are in fundraising mode, though I&#x27;m not sure if that&#x27;s a target you&#x27;ve considered.
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RileyJames大约 2 年前
Looks like a great tool. And the video demo really sold it well.<p>The video demo did downscale &#x2F; blur at times, which made it unreadable.<p><a href="https:&#x2F;&#x2F;imgur.com&#x2F;a&#x2F;91Sgvgt" rel="nofollow">https:&#x2F;&#x2F;imgur.com&#x2F;a&#x2F;91Sgvgt</a><p>Everything else on the site was extremely clean. Love it.
jaggs大约 2 年前
Nice idea. But desperately needs AI to do the heavy lifting. What is a message? What is its purpose? What about crucial differentiators, USPs, positioning, 4 Ps, ADA, funnel stages, inbound vs outbound, tactics, KPIs and a host of other really important stuff?
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