This is common in all commercials for watches: <a href="https://blog.jgc.org/2020/06/all-symmetrical-watch-faces-and-code-to.html" rel="nofollow">https://blog.jgc.org/2020/06/all-symmetrical-watch-faces-and...</a><p>Often, Apple screenshots show 09:41: <a href="https://www.businessinsider.com/heres-why-the-time-is-always-set-to-941-in-apple-ads-2014-11" rel="nofollow">https://www.businessinsider.com/heres-why-the-time-is-always...</a>
10:10 wasn't always dominant. Look at some print ads for watches from the 1920s and 1930s. 8:18 was used just as frequently if not more so. It's the "other" time where the hands are balanced and equidistant from the 12 and 6. I grew up (pre-web) having heard (probably from some trivia book) the false explanation that 8:18PM was the time of Lincoln's death.<p><a href="https://www.snopes.com/fact-check/the-ten-ten-tenet/" rel="nofollow">https://www.snopes.com/fact-check/the-ten-ten-tenet/</a>
It is an unwritten(?) convention that all depiction of time should be 10:10. Don't know why that is but I learnt about this convention when a political party[0] in India launched its symbol, an analog clock.<p>[0] <a href="https://en.wikipedia.org/wiki/Nationalist_Congress_Party" rel="nofollow">https://en.wikipedia.org/wiki/Nationalist_Congress_Party</a>