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YouTube Blocks Ad Blockers Amid Declining Ad Revenue

31 点作者 neverminder将近 2 年前

5 条评论

briHass将近 2 年前
I admit to being a bit of a YT addict, but this would be the end of watching YT for me. Whenever I watch YT on the Android app, I&#x27;m absolutely appalled at the frequency, duration, and low-quality of the ads. Often, a 30s-1 min video will have up to 20 seconds of unskippable ads. Ads frequently interrupt the content, and they are especially bad for videos that aren&#x27;t &#x27;demonitized&#x27; due to controversial content.<p>I&#x27;ve actually just closed the Android app instead of waiting to watch the video. Whatever dopamine kick I had from an intriguing thumbnail&#x2F;title is lost well before the ad can finish.<p>Maybe I shouldn&#x27;t complain. It&#x27;s like how making smoking more difficult actually did result in lower rates of smoking.
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staunton将近 2 年前
It&#x27;s only a matter of time before adds are embedded directly into the video stream. Then addbock will have to recognize when an add is being played and maybe mute&#x2F;blackout the video. If lots of people use that kind of addblock (I&#x27;m not sure they will), it will lead to an arms race making content and adds blend and mix until there is a continuum from content through product placement to adds.<p>Content creators already get paid for littering their content with adds. Right now, these portions are usually easy to notice and sponsoring is usually disclosed (except product placement). However, it&#x27;s not a given this keeps being the case.<p>I expect the fact that addblock ever worked on YouTube and just skipped adds will seem crazy to people in a decade.
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FounderBurr将近 2 年前
Nobody wants YouTube “shorts”, it’s a colossal mistake for them to prioritize that. It’s eBay wanting to be Amazon so bad they failed at being ebay.
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kalleboo将近 2 年前
Ad revenue seems to be down hard all over the place - several of the podcasts I listen to are basically begging on air for advertising with some ad spots replaced with &quot;this episode sponsored by our patrons&quot; type segments.
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jsheard将近 2 年前
They are also beginning to paywall video quality behind YouTube Premium<p><a href="https:&#x2F;&#x2F;www.theverge.com&#x2F;2023&#x2F;4&#x2F;10&#x2F;23677141&#x2F;youtube-premium-subscribers-higher-quality-video-1080p" rel="nofollow">https:&#x2F;&#x2F;www.theverge.com&#x2F;2023&#x2F;4&#x2F;10&#x2F;23677141&#x2F;youtube-premium-...</a>
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