Startups are a fun place to work, but don't fall for the fallacy in point #8 (the only one in the article that's wrong).<p>Your market value is your market value. Sure, a startup will ask you to take a pay hit, but that doesn't obligate you to do so. Having "good people" is way more important to a small team than a large one, so if you fit that description you absolutely can negotiate a good bill rate. You'd be silly not to, since they definitely need you more than you need them.<p>If they make grumbly noises, be sure to point out that you're happy to trade in your lottery tickets for a competitive wage. As has been discussed here endlessly, startup employee shares are pretty close to worthless even in the best case. Tell them they can keep them, but since they're hiring real computer programmers they're going to need to pay a real computer programmer salary.