It's astonishing to me how remarkably blind and stupid the media is.<p>The cost of building the sign and the fines are a drop in the bucket compared to the amount of free advertising they're giving Twitter/X. Nobody will remember this story a year from now, but Twitter/X's user base will almost certainly increase, and some of those users will stop subscribing to legacy news altogether.<p>News corporations are in the business of observing the world around them and distilling the complexity into something accurate and easier for the layperson to consume. If they don't see what they're doing, they deserve to go out of business.