Seeing some talk about "built in Japan": This is a huge psychological factor in the hearts and minds of Japanese people. AFAICT, pride is a main constituent. There is a strong desire for Japanese to have accomplishments to be proud of to the world, to stand out on a crowded world stage.<p>Another is this phrase particularly signals to other Japanese: Hey, choose this software, because it was made by our kind (pride), and its operation might mesh better with your cognitive patterns. oh, and the Japanese localization is bound to be 1st class (a small rarity).<p>One more: Japanese like to judge things after getting the thing into their hands and evaluating it (物で判断する), and word-of-mouth is mighty powerful in Japan. So "built in Japan" means it's pre-vetted by Japanese, and that is in turn a powerful seal of quality. Oh, and if there are some flaws, we can overlook them knowing that someone will eventually get round to dealing with them. It's a civil and respectful community-minded approach that mirrors Japanese culture in the large.<p>If you are so inclined, there is a whole multi-faceted Made in Japan movement.<p>Outside of the context of Japan or being of a Japanese mind, the value of this statement depends greatly on the context. For medicine, semiconductors, industrial equipment? Made in Japan is often a solid choice. For software? Japan is an advanced nation, plenty of highly-skilled knowledge workers, and has a very long history with software development; this software is probably competently done. On the other hand, it might mean the software is designed a little .. mysterious .. to non-Japanese eyes due to those aforementioned cognitive patterns but also a differing cultural context. For example using the color blue to signify "build successful" in Jenkins instead of green.