HubSpot Acquires Clearbit

&gt; Now, imagine that once prospects’ and customers’ data are in HubSpot, our platform actively monitors those customers for buying intents. Not just based on direct engagements within the HubSpot platform, but also based on customers’ activities outside of HubSpot and around the web. And, when it’s time to reach out, imagine using generative A.I. powered by all of this rich data to create personal messages. That will be possible with Clearbit and HubSpot.<p>I have a feeling this will be very successful - but could they do this for B2B?

I&#x27;ve always wondered how services like Clearbit work?<p>How do they map IPs to companies? Do their chrome extensions send data back or something? It seems fairly difficult to me especially with CG-NAT growing and growing?

Curious to see how Clearbit will be integrated into HubSpot and if the Clearbit API will remain open for others to use. Are there any other viable competitors to Clearbit for coverage and quality? We have a legacy plan for my startup at a very good price, so I&#x27;ve never checked out the other options.

Is it approximately correct that most sites (beside Google, Microsoft, Meta, etc.) that get your email address are selling it to data-brokers and sharing cookie&#x2F;browser-signature information so you can be de-anonymized across the web?

Congrats to Alex MacCaw et al.

Curious what % of Clearbit revenue was from the Salesforce integration (which I imagine will be shut down). I remember years ago when I was looking to use Clearbit it was significantly more expensive to use directly from Salesforce.

Wonder what the prices on the transaction was?

I honestly was wondering how services like Clearbit are even legal.

Clearbit&#x27;s product wasn&#x27;t that good anymore and they had just got the old CEO back as far as I can remember, they&#x27;ve sold it in a good time then.<p>I wonder if it was a good purchase for HubSpot though, but who am I to judge those M&amp;A&#x27;s :-)