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Apple’s first online store played a crucial role in the company’s resurgence

95 点作者 spking超过 1 年前

9 条评论

GeekyBear超过 1 年前
One of the interesting things is that Dell was really the only retailer with significant online sales at the time, and their online store was built on NextStep&#x27;s WebObjects, just as Apple&#x27;s store would be.<p>Also interesting that Jobs had Apple pay to use Amazon&#x27;s one click ordering patent at a time when other online retailers didn&#x27;t see the point of removing sales friction.<p>&gt; Why Amazon’s ‘1-Click’ Ordering Was a Game Changer<p><a href="https:&#x2F;&#x2F;knowledge.wharton.upenn.edu&#x2F;podcast&#x2F;knowledge-at-wharton-podcast&#x2F;amazons-1-click-goes-off-patent&#x2F;" rel="nofollow noreferrer">https:&#x2F;&#x2F;knowledge.wharton.upenn.edu&#x2F;podcast&#x2F;knowledge-at-wha...</a>
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re超过 1 年前
&gt; Michael Dell&#x27;s comment came after Apple had started to develop its online store, but it definitely smarted — as you can see in video of Steve Jobs launching the Apple online store. You can see it, but you can&#x27;t really hear it. Video survives of the presentation, but it is close to inaudible.<p>Even though this article was published today, the video link is dead due to the posting account (&quot;SteveJobsArchive&quot;) being terminated. I found a mirror here, though, and the audio seems fine: <a href="https:&#x2F;&#x2F;vimeo.com&#x2F;30998833" rel="nofollow noreferrer">https:&#x2F;&#x2F;vimeo.com&#x2F;30998833</a>
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pigsmedallion超过 1 年前
I never really thought about this and took the website for granted. It&#x27;s really brilliant how we can go back in time with the wayback machine: <a href="https:&#x2F;&#x2F;web.archive.org&#x2F;web&#x2F;19991008055013&#x2F;http:&#x2F;&#x2F;www.apple.com&#x2F;education&#x2F;hed&#x2F;students&#x2F;jello&#x2F;" rel="nofollow noreferrer">https:&#x2F;&#x2F;web.archive.org&#x2F;web&#x2F;19991008055013&#x2F;http:&#x2F;&#x2F;www.apple....</a><p>This is pretty precious.
jaegrqualm超过 1 年前
&gt; The new online Apple Store brought in $12 million of revenue in its first 30 days, for an average of $730,000 per day. That&#x27;s three-quarters of where Dell&#x27;s daily revenue had reached after its first six months.<p>Uhh...<p>12,000,000 &#x2F; 30 = 400,000<p>If I wanted to be charitable, I could guess that they might have gotten their numbers mixed up talking about net and gross revenue, but... This feels like a pretty big oversight.
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etchalon超过 1 年前
WebObjects was so vastly ahead of everything else in the space at the time, it&#x27;s ridiculous and hard to overstate.<p>It did the MVC-ORM-Persistance-Templates so early, and so well.
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ldng超过 1 年前
And how rewriting of history saved Steve multiple times ?
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daniel_iversen超过 1 年前
There&#x27;s a neat interview with Marc Benioff where about 15 mins in he mentions talking to Steve Jobs about an App Store, and I think later in the interview he also tells how he gave Steve the domain AppStore.com and it all is just a very sweet story really :)
scohesc超过 1 年前
The first paragraph implies that Apple takes down the website to promote new product launches - is that... correct?<p>Seems silly to take their website down for new products.
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westurner超过 1 年前
Somewhere between Macintosh &amp; iPod <i>+ iTunes</i> and MacOS (was: OSX (Unix, Bash,)) I think Apple was saved.<p>And the white cabling with the silhouettes
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