Something that I have found becoming a trend is that spammers (aka Mariott, etc.) make the length of their e-mail so long that the GMail App 'cuts' the content.<p>This is an issue because the "Unsubscribe" link is always in an additional step (e.g., you have to open another 'link' to view the full e-mail).<p>This is exasperated when you find that Mariott's unsubscribe link is not 'aware' of the 'subscriber' email forcing the user to input the e-mail.<p>With GMail's Unified Inbox, you may not have be aware which e-mail was subscribed after all and will have to re-look at the e-mail and go through the steps again.<p>This is definitely a dark spam method.
Worse, some of the spammers never acknowledge unsubscribing.<p>One of them is a local coffee roaster so I can yell at the owners face for this.<p>I quited gmail a long time ago, I’m not sure if you can run some custom filters on headers like <i>LIST</i>. Some of the worst offender uses the same sender address for both transactional and marketing emails, but sometimes the header can tell some difference.
If it takes me more than a few seconds to find the “unsubscribe” button… I’ll just “block & mark as spam”<p>It’s a nuclear solution, but the only way to deal with dark patterns like this…