"For developers who choose to agree to the new business terms, membership in the Apple Developer Program includes one million first annual installs per year for free for apps distributed from the App Store, Web Distribution, and/or alternative marketplaces."<p><a href="https://developer.apple.com/support/core-technology-fee/" rel="nofollow">https://developer.apple.com/support/core-technology-fee/</a><p>This is what some commenters here don't understand when they criticize the developer for not offering a free App Store version in the EU. Once a developer distributes outside the App Store in the EU, Apple applies the CTF to <i>everything</i> the developer distributes in the EU, whether inside or outside the App Store. Financially, there's no way that they could offer a free version in the EU.<p>Also note: "Developers of alternative app marketplaces will pay the Core Technology Fee for every first annual install of their app marketplace, including installs that occur before one million."