Funniest real news article I've read in years.<p>> Nathan’s had asked Chestnut for a potential carve-out: Could he represent all other products in the [competing] company’s line, except for its plant-based hot dogs? “And they said no, and that was where we got to an impasse,” Shea said. “We just got surprised by this.”<p>Another brand signed an endorsement deal WITH THE HOT DOG-EATING GUY and you asked him if he could endorse all their products except for the hot dogs?<p>> The deal with Impossible, which is trying to attract more meat eaters with its new plant-based hot dog, does not prohibit Chestnut from entering eating competitions, including Nathan’s Famous International Hot Dog-Eating Contest on July 4. “We love Joey and support him in any contest he chooses. It’s OK to experiment with a new dog. Meat eaters shouldn’t have to be exclusive to just one wiener,” the California-based company said in a statement.<p>One of the best PR-written responses I've ever read. Promote this person. In fact, the entire article is the best publicity Impossible could have possibly asked for.