Good talk. Although by about 3 minutes into it, I was kind of expecting the punchline to be that sex wasn't mentioned at all in the talk, but yet we were still paying attention to him simply because he titled his talk "Attention and Sex". :-O
Scott Berkun's a great public speaker. Has anyone read his new book "Myths of Innovation"? I'd be interested to see what you guys think of it before buying it myself.