The word "influencer" pretty much sums up the problem. Not to deny they exist, nor that they exert influence, nor that they could be anywhere along a spectrum from useful idiots to willing participants.<p>The root problem to me remains the fantasy of free speech in the channels who have and assert IPR and editorial rights by contract and then refuse to use them. Asserting the right to own and control but not controlling does in effect take a side, protestations of neutrality not withstanding. In part because there is a number of false moral equivalences on the table.<p>Constantly having to refer to Musk's statements to free speech and the difference between what he says and does is tiresome. Suffice to say he constrains content when it suits him, and at request of governments when it suits him.<p>Banning tiktok is not the answer.