Ouya's first exclusive game

I'm not sure I understand the developer incentive for releasing a game exclusively for the Ouya. As a game developer I'm excited by the Ouya, but precisely because it's part of the larger Android ecosystem. So I can release my games for a large screen console on the OUYA store and for millions of Android mobile devices on the Play Store. With very little engineering effort between the two (saved you already planed d-pad support in your game).<p>So why would I publish exclusively only on the Ouya store and not the Play store? Is there some partnership plan somewhere that I'm missing? Robotoki is getting a lot of good marketing directly from Ouya. That sounds like an interesting partnership. But is that scalable for the rest of us?

From the looks of it, there's no meat behind this story other than the announcement. The developer has nothing more than words and some concept art. This is a pure marketing ploy for both the Ouya developers and the game developers - neither have anything invested at the moment, both just drumming up hype for their unreleased products.<p>Talk is cheap, as they say.

This is brilliant on many levels. This game, good or not, will make a ton-load of money - because of the hype/craze around Ouya.<p>This is Distribution 101. Find a hot platform/wave, and ride it as long as you can.<p>This guy is at the top of the wave and will be riding all the way to the steps of the bank.

Since Unity3D already can deploy to Androd platforms I would venture to guess that we will see quite alot of games ready for the launch of Ouya.

Ouya's KickStarter feels less like you are "backing it" to make it happen than it does advertizing to potential investors. The video is what I would call more than a little vague and uncertain of itself. Are you backing what "could be" or what WILL be?

Has Ouya actually gotten any other games promised for their platform yet? I don't care about exclusivity. I just want to know that there will actually be stuff to play when it comes out. I pledged originally, but cancelled after Ben Kuchera's skeptical article. I'd love to be given a reason to reinstate my pledge.