To be honest, I'm having difficulty understanding what I should be seeing when I "pinch," as you say. In Chrome it makes all text/images larger, including the banners. This is standard in Chrome. In Safari 6 I zoom into the page, the actual page, as in the banners disappear. This is standard for Safari 6.<p>Please elaborate on what exactly should be happening, otherwise it's just people spending 2 minutes discovering functionality in their browser, not your site.