I'm sorry to be a downer, but this is mostly gossip. For me, the most inspiring bit is the number of events they've pitched to. That sure helps with awareness, networking, recruiting, meeting advisors.
I'd love to know more from the tech perspective. Like what features/changes/insights resulted in the biggest bumps for shoplocket? Were there many idea pivots before you settled on shoplocket? Any key takeaways for other early stage startups?