The script is not getting 'likes,' it's pulling the number of 'shares' for a particular URL.<p>If you want to get to a brand's like-count, you'll need to feed the Graph API with either the Facebook Username of the account (e.g. "nike", not "<a href="http://www.nike.com" rel="nofollow">http://www.nike.com</a> "), or with the Facebook ID# of the brand (e.g. "15087023444").