This is a perfect example of judging a book by the cover. So these folks look at the device and think that the hardware is what makes it. Problem is, either you realize that it's about the software and you care what iOS and the Apple ecosystem gives you, or you're just an average Joe PC user who can't tell the difference between a good coffee and Starbucks, I mean between Windows and Mac. Regular people, with very little ability to discern the average from the good, the half finished from the polished, won't care. But maybe they do. Maybe once they experience a iPad or iPhone and then switch to Android, maybe they will realized there is a difference. I think this is what Apple is betting on. But then again, some wont. And some Samsung/Android fanatics are going to revel in these cases, just like the PC fanatics revel in talking about how amazing Windows is, and how much software they have access to. I still can't understand how these people think, and how they judge quality, I think for some people, mediocre is good enough. Obviously, I have my own particular way of judging things, and I wouldn't confuse an iPad with a Samsung device.