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Are “Shameless Plugs” Worth It? Some data

27 点作者 europestup超过 12 年前

6 条评论

Camillo超过 12 年前
You make a library for A/B testing. Why didn't you use A/B testing here?
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ashray超过 12 年前
So your conclusion is that advertising works ? Well, I can see why you'd be concerned about pissing people on HN off.<p>However, if there were no advertising anywhere, how would we know what products to buy ? Mainstream advertising channels make users extremely susceptible to 'banner blindness', 'channel flipping', etc.<p>Of course, the more sensitive users on HN would question your motivations. It's because advertising is becoming so insidious these days that you can never be sure whether an 'expert' is just talking out of his hat or actually giving 'expert advice'.<p>In this case, since your product is yourself, I'd still give you the benefit of the doubt. Anyone getting annoyed at that needs to think about what's being sold and why :)<p>I don't know how it's elsewhere but in India lawyers and chartered accountants aren't allowed to advertise their services. They can have only a small board (very discreet) outside their workplace saying who they are and what they do. I wonder if programmers are ever going to go the same way :O
zalew超过 12 年前
I guess the desired conversion from promoting yourself is getting a client, not click and tweet count. So: did you get any gigs thanks to that?
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huhtenberg超过 12 年前
The other way to look at it - 97% didn't react to your shameless plug, and probably a good chunk of these were annoyed by it. An ad is an ad, regardless of how you call it.
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ckluis超过 12 年前
Shameless Plug &#60; C2A<p>Why reinvent marketing best practices? At least be aware of them before you test something.<p>Design - 3-4 C2A at the bottom pointing to your consulting page (or about page) and then A/B test those C2A. Readers are probably more annoyed by a shameless plug then a well designed C2A.
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goldfeld超过 12 年前
Regarding shameless plugs, how about using your own app embedded midway through the article to exemplify the concepts being talked about? Is that done, and how is it perceived?
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