Amazon Responds To Outage, Confirms Offline For 49 Mins

Using <i>very</i> naïve calculations, it looks like they lost up to $5 million in revenue because of this.<p><a href="http://www.wolframalpha.com/input/?i=%28Amazon.com%27s+annual+revenue+%2F+%28minutes+in+a+year%29%29+*+49+minutes" rel="nofollow">http://www.wolframalpha.com/input/?i=%28Amazon.com%27s+annua...</a><p>(This ignores a lot of important factors: not all pages being down, it happening in peak US hours, not accounting for the uninterrupted AWS revenue, having to purchase new hardware, damaged brand, etc)

For a potential reason why this might not make any difference to Amazons revenue/sales/whatever one should read this gem of a past by John Allspaw (Ops whiz kid for those who have no idea who he is) :: <a href="http://www.kitchensoap.com/2013/01/03/availability-nuance-as-a-service/" rel="nofollow">http://www.kitchensoap.com/2013/01/03/availability-nuance-as...</a>

&#62; Site outages are never good things but feel particularly shaky when they are linked to e-commerce sites or other places where user data is stored.<p>Or, you know, when we've trusted the affected company in turn to run the infrastructure for so many of our businesses.

I'm not sure if it was related but Amazon wouldn't let me rent a movie tonight... Tried on multiple platforms (directly from PS3, website) Not cool!