This just signals that there is a hole in the market for an open source smart TV platform. Google TV was supposed to be that, but it's pretty clear that they don't take it as seriously as they take Android. To manufacturers like LG, TVs are actually <i>more</i> important, and falling behind competitors is more serious. Forking Android for this purpose isn't really an option thanks to the recent "non-fragmentation agreement" all of the phone manufacturers were forced to sign. So they are going to try and go down the proprietary route. They'll likely fail, but we'll see.