These are paid services but before I'd jump in, Google would have to guarantee this service for say 5 years, with updates and no catch (like increasing the price by 5000% to force you out.) Microsoft is a lot of things, but one they do good is guaranteed, long term, support for their products. At least for the core ones. For example they are still supporting Windows XP, so when Coca Cola signs at the dotted line they know that the hundreds of millions they spend on developing their specific apps, they will serve them for at least 10 years. That's worth extra to me and apparently to many others.<p>Going all in in Google an then Google deciding that their latest experiment is not worth their time is painful. It will most likely ruin the start-up. This may seem as an emotional knee-jerk reaction to Reader, but it's the reality. You cannot throw 100 things against the wall, ask people to invest time and money on them and then drop all but a few of them. Trust is gone, fool me once and all...