Your point of differentiation seems to be rating the scene of various venues. I would focus the landing page, app, and pitch on this, because at first pass, it looks like yet another startup that is trying to rate restaurants, stores, and parks. Having a screenshot with "New York City" and "Times Square" is not helpful (btw, note that it's Times Square and not Time Square). I would focus the locations down to just bars and clubs to start and take out anything else. No need rate Starbucks, either -- I already know what kind of place it is, globally.<p>You would have to talk to more people to get the right questions, but I don't think "how are the boys/girls?" is the right type of question. Is it hip, dive, relaxed, crowded, noisy, lively, chill, etc. I think the best way to think about this is to figure out how people would answer the question, "what kind of place is it?" I also think the response needs to be more than just a single 5-point rating.