Pulling over my comments on the matter from Inbound.org. Anji mentions a partnership in his post that I wanted to put come context behind.<p>> When Anji reached out to us initially, they were CapSEO. At the time, I had no idea Doz existed, or that CapSEO was rebranding. As Anji and I talked, the discussion was around the functionality of CapSEO, which I saw as complementary. Later the discussion moved to their plans to rebrand to Doz, with a fuller focus on inbound marketing services (and software). This too is complementary, but not with the brand of Doz, as Sarah alluded to. There's obvious confusion and brand dilution of Moz that can come as a result, and it's our duty to protect our trademark.<p>I think it's important to have this context. It feel into our lap with no other option than the action we took, we didn't seek this out. We've taken every step to be transparent into why, and hope, still, that we can resolve this in a civilized manner. I've spent the past 8 years of my life doing startups, the last thing we want to do is derail a startup from their mission.