My personal favorite theory about why iOS makes more revenue in the app store, is that more rich idiots use iOS.<p>Now, I'm perhaps not serious about that, and I'm just reacting to the tone of "Android users are lesser people" that's been prevalent recently. But I will note that according to this report:<p><a href="http://www.distimo.com/publications/archive/Distimo%20Publication%20-%20May%202013.pdf" rel="nofollow">http://www.distimo.com/publications/archive/Distimo%20Public...</a><p>A $15.99 Final Fantasy game from Square-Enix made 73% of it's revenue from Android in May 2013 while the "free" Candy Crush Saga and Simpsons: Tapped Out games made much more money from iOS.<p>These "free" games are apparently designed around "Whales", people who spend literally thousands of dollars on them:<p><a href="http://www.wired.com/gamelife/2012/11/meet-the-whales/all/" rel="nofollow">http://www.wired.com/gamelife/2012/11/meet-the-whales/all/</a><p><i>"Lee says that spending money on games like Clash of Clans is actually saving him money in the long-run: Before he started gaming, he says he and a small group of friends would go out drinking, sometimes spending as much as $6,000 in a single night between them."<p>"He wound up spending nearly $5,000 in that game before trading it for Clash of Clans, but says that’s far less than what he would have otherwise spent on alcohol.<p>“I actually save money playing these games instead of going out and drinking,” he said.</i><p>...<p><i>"Vince P., who also asked us to withhold his last name, has been playing the Facebook game Battle Pirates since early 2011. His total spend: over $16,000.<p>“It does kind of shock me, for sure, that it was that much,” said Vince, who goes by the username “Spoon” in Battle Pirates. “And it’s all for nothing.”<p>Vince is 45 years old, divorced, with a 16-year-old daughter. He says he makes between $200,000 and $400,000 annually. He looked positively distraught over the situation during a Skype interview with Wired, as he tabulated a list of his receipts."</i><p>It's my semi-serious theory that these people, at least in the US, are more likely to own iOS devices.